Mobilizing Account-Based
Marketing for a better tomorrow
Pro bono consulting and support to help nonprofits scale impact in community development, civic engagement, and sustainability
Pro bono marketing expertise to address critical global challenges
ABM for Good™ connects the knowledge, experience, and capabilities of seasoned marketing professionals with visionary nonprofit organizations to grow investment, impact, and influence.
Leveraging the power of Account-Based Marketing, ABM for Good provides practical expertise to help nonprofits build and strengthen high-value relationships that increase advocacy, transform partnerships, and secure sustainable resources.
ABM in Action at Hopkinton Center for the Arts
“We’ve made amazing progress through our first fifteen years of growth and have become a premier visual and performing arts center in Massachusetts. We now serve more than 2,000 students each year through a robust program of exhibits and performances. With ABM, we now have another important building block to support our next wave of growth.”
Kelly Grill, Executive Director, Hopkinton Center for the Arts
Latest news
October 2026 Newsletter
Corporate Fundraising Beyond the Grant, ABM in Action, Spotlight on Bunker Labs, and headlines we’re tracking.
Corporate Fundraising Beyond the Grant
Why and how nonprofits should look beyond corporate foundations for additional support and collaboration.
New Project: Women’s Money Matters
Helping women and girls facing financial and systemic barriers build financial wellness, confidence, and security.
Our Story
B2B marketing veterans Rob Leavitt and Keith Pranghofer founded ABM for Good in 2025 to bring the benefits of Account-Based Marketing to the nonprofit sector. Leveraging their expertise and experience in strategic marketing, business, nonprofits, and partnerships, they are mobilizing a network of experienced professionals to volunteer their Account-Based Marketing skills to nonprofit organizations in need.
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Marketing strategist, advisor, and educator working to mobilize ABM for a better tomorrow.
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People create lasting memories from their experiences. I pride myself on ensuring they are delighted by them.
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