Mobilizing
Account-Based Marketing
for a better tomorrow
Advisory guidance and support to help nonprofits scale impact in community development, civic engagement, and sustainability
Pro bono marketing expertise to address critical global challenges
ABM for Good™ connects the knowledge, experience, and capabilities of seasoned marketing professionals with visionary nonprofit organizations to grow investment, impact, and influence.
Leveraging the power of Account-Based Marketing, ABM for Good provides practical expertise to help nonprofits build and strengthen high-value relationships that increase advocacy, transform partnerships, and secure sustainable resources.
Latest news from the blog
ABM for Good™ Launches First Project
The partnership aims to accelerate Build Change’s efforts to expand strategic corporate partnerships and drive greater innovation and impact through resilient housing solutions worldwide.
A Quick Update on Our Progress to Date
We’re still very early in developing ABM for Good but are moving ahead with three main initiatives and preparing for a fourth.
Introducing ABM for Good™
What if we could apply the incredible ABM knowledge, experience, and capabilities we’ve developed to help solve some of our most important social and community challenges?
Our Story
B2B marketing veterans Rob Leavitt and Keith Pranghofer founded ABM for Good in 2025, driven by the potential of applying strategic marketing expertise to accelerate positive social impact. Leveraging their backgrounds in business, nonprofits, consulting, and partnerships, they are mobilizing a network of experienced professionals to volunteer their Account-Based Marketing skills with nonprofit organizations in need.
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Marketing strategist, advisor, and educator working to mobilize ABM for a better tomorrow.
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People create lasting memories from their experiences. I pride myself on ensuring they are delighted by them.
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